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Issue link: https://ccr-mag.epubxp.com/i/715479
MEET ME AT THE JOINT What is today's customer looking for? Today's consumer is acutely aware of the value of their hard-earned dollar. They are also more-than-ever interested in improving their health and physical qual- ity of life. These are two areas where we deliver better than any other chiropractic concepts. And our growing patient counts prove it. Whether our customers need a scheduled routine visit or a last minute emergency, we can accommodate every- thing in between. Are you optimistic about the road ahead? Very optimistic. We see a bright future for continued growth of our franchise clinics and increased customer count at our corporate clinics. What trends do you see evolving in the retail construction arena? I see contractors looking for additional ways to service retailers. Perhaps by of- fering expanded coordination services with owner supplied items. The more contrac- tors can incorporate additional services of a turn-key product, the greater their value becomes to retailers. We empha- size working closely with our contractors and suppliers. Partnership is an absolute necessity, and the key to a successful working relationship as we continue to strive for better, more efficient ways to bring our clinics to market. Walk us through your construction strategy. We work continuously with our partners to ensure they are ready for our growth plans. We hold weekly conference calls to discuss schedules, upcoming proj- ects and inventories. Our contractors and vendor partners have gone through extensive reviews of the clinic design and are completely knowledgeable of our expectations of quality, cost and timing. In short, "they get it." Talk about sustainability. Our buildout is small, but effective, with the average size clinic running between Partnership is an absolute necessity, and the key to a successful working relationship as we continue to strive for better, more efficient ways to bring our clinics to market. 30 COMMERCIAL CONSTRUCTION & RENOVATION — JULY : AUGUST 2016