Commercial Construction & Renovation

MAY-JUN 2016

Commercial Construction & Renovation helps our subscribers design, build and maintain better commercial facilities by delivering content to meet the information needs of today's high-level executives.

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course as needed. There always seems to be great opportunities. Regardless of where we are in the cycle, it is just a matter of fnding them and making sure we are in the best position to adapt to the changing environment. What is your growth plan? How many locations are you targeting in 2016? We currently have fve hotels under construction, with a few more in the pipeline to get under way by the end of the year. What's driving the growth? Our growth is driven by brand availability in target markets with the right mix of demand and amenities. What markets are you targeting? Ah, that's a trade secret. Talk about your refresh strategy? We provide renovation management services for our owned hotels and for hotels owned by third parties. We feel it's important to keep our hotels "refreshed" to maintain our com- petitive advantage while not spending capital dollars on items that don't truly enhance the guest experience. All of the brands seem to be evolving to address the changing needs of the Millennial traveler from a technological perspective and a lifestyle perspective. We are addressing these issues in our renovation program by always staying focused on the needs of our guests. Strategically, we have been able to put together some very complex deals and see them transform into reality without the vision being altered. 29 MAY : JUNE 2016 — COMMERCIAL CONSTRUCTION & RENOVATION

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