Commercial Construction & Renovation

JUL-AUG 2016

Commercial Construction & Renovation helps our subscribers design, build and maintain better commercial facilities by delivering content to meet the information needs of today's high-level executives.

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MEET ME AT THE JOINT Give us a snapshot of today's retail marketplace. Today's market is a complex mix of retailers, from fashion apparel and fitness, health and wellness, tech devices and office equipment, jewelry and pet supplies, all competing for customers and increased marketshare. It's more competitive than ever with companies looking for an edge that will allow them to stand out from the crowd. What trends are defining The Joint's marketplace? The Joint is very unique. We provide affordable and convenient chiropractic care, which is a departure from the norm in the chiropractic industry. We believe the consumer, now more than ever, is looking for convenience and affordability in retail. Moreover, consumers are becom- ing much more receptive to alternative health care. We execute on all of those points, so there is a strong alignment with the trends in the marketplace and what The Joint provides. What is the most pressing item on your to-do list? It's to search for new ways of servicing our clinics, providing them the support they need. Doing so enables our doctors and wellness coordinators to provide a pleasant and efficient experience for our customers. How has business been over the past year overall? Our growth continues to experience dou- ble-digit comp increases year over year. We see a bright future for continued growth of our franchise clinics and increased customer count at our corporate clinics. 28 COMMERCIAL CONSTRUCTION & RENOVATION — JULY : AUGUST 2016

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